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Schaltplan

English translation: placement [coverage] plan/schedule

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
German term or phrase:Schaltplan *Werbung*
English translation:placement [coverage] plan/schedule
Entered by: Steffen Walter

13:49 Aug 23, 2004
German to English translations [PRO]
Marketing - Certificates, Diplomas, Licenses, CVs
German term or phrase: Schaltplan
This is a term from advertising/marketing, in a job reference, "verantwortlich fuer Schaltplaene" in an advertising campaign. Could it be something like a media schedule/plan?
Patricia Will
Australia
Local time: 14:34
(media) coverage plans/schedules
Explanation:
In full, "Schaltpläne" are "Pläne zum Schalten von Werbeanzeigen/Werbespots".
Selected response from:

Steffen Walter
Germany
Local time: 08:34
Grading comment
4 KudoZ points were awarded for this answer



Summary of answers provided
3 +4advertisement placement (placing) schedule
Robin Ward
4coordination
gangels (X)
3placement schedule
stra
3(media) coverage plans/schedules
Steffen Walter
3coordination schedule
Mimch


  

Answers


3 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +4
advertisement placement (placing) schedule


Explanation:
A bit of a guess (if indeed this is what's meant), but I know that when adverts are placed in newspapers and the like they are "geschaltet" in German.

Robin Ward
Germany
Local time: 08:34
Works in field
Native speaker of: Native in EnglishEnglish

Peer comments on this answer (and responses from the answerer)
agree  stra: didn't see your answer when I was writing mine; I had exactly the same idea
3 mins
  -> great minds ....
agree  Orla Ryan
5 mins
agree  Steffen Walter: "placement" is even better than "coverage" IMHO
11 mins
agree  Sabine Griebler
55 mins
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6 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
placement schedule


Explanation:
possibly this is meant.

stra
Local time: 09:34
Native speaker of: Native in GermanGerman
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11 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
coordination


Explanation:
responsible for [media] coordination

it was called in my ad agency job (the media coordinator was responsible for in-house job flow, ordering, scheduling and commissioning

gangels (X)
Local time: 00:34
Works in field
Native speaker of: Native in EnglishEnglish, Native in GermanGerman
PRO pts in category: 21
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14 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
(media) coverage plans/schedules


Explanation:
In full, "Schaltpläne" are "Pläne zum Schalten von Werbeanzeigen/Werbespots".

Steffen Walter
Germany
Local time: 08:34
Native speaker of: Native in GermanGerman
PRO pts in category: 50
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25 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
coordination schedule


Explanation:
Just a guess!

Mimch
Local time: 07:34
Native speaker of: Native in GermanGerman
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