Glossary entry

English term or phrase:

to research something from something

English answer:

independent research using

Added to glossary by B D Finch
Aug 29, 2019 16:25
4 yrs ago
English term

to research something from something

English Marketing Marketing / Market Research
Are these sentences written in good English?

The study is independently researched from real examples of (XYZ product) users.
Check out this new study, independently researched from real users of (XYZ product).

Thank you so much for your help!
Change log

Sep 3, 2019 08:35: B D Finch Created KOG entry

Discussion

B D Finch Aug 30, 2019:
@Asker I should, perhaps, not have implied that the study itself was untrustworthy. What I was saying was that the way the marketing text was worded would risk giving that impression. The impression produced by the introduction would affect whether or not the reader continued to read and to look at the study. The effect that the text would produce on me would be that the study was untrustworthy and that I would not continue to read.
JaneTranslates Aug 29, 2019:
@B D Finch I am, indeed, assuming an uneducated population (but note that I said the register "MAY" be appropriate). I also thought what the asker has now suggested: that the study may be perfectly serious and professional and should not be judged on what someone else wrote about it in an informal context. And yes, in the marketing context, I like your version, with "check out." "Actual" certainly reads better than "real," though it doesn't actually (!) add any meaning to the text.
Mikhail Kropotov (asker) Aug 29, 2019:
B D Finch I'm very grateful for your answer and your suggested improvements, which are spot-on! At the same time, I'm taken aback by how judgmental you appear to be about this. The study was conducted by an independent research company, but this piece of promotional text was written by someone else who's a non-native speaker of English. I agree it doesn't look good, and that's why I asked for help here. But to infer from this, and to imply openly, that the study is untrustworthy doesn't seem logical or fair.
B D Finch Aug 29, 2019:
@Jane You seem to be assuming a very uneducated population for the advertising campaign, which is certainly what this appears to be. I think that even advertising needs to be at a rather higher level or risk seeming ridiculous and untrustworthy. On the other hand, as they probably are untrustworthy, why help them to look any different?

Nonetheless, what about my suggested rewrite of the second bit of gush: "Check out this new, independent study based on a sample of actual users"?
JaneTranslates Aug 29, 2019:
Depends on intended use and readership Is this text meant to be used in an advertising campaign? Then the informal register in which it was written may be appropriate. A general readership will probably understand it, and may be favorably impressed by the mere existence of a study.

OR, is this text meant to be part of a formal article about the study, perhaps to be published in an academic or peer-reviewed journal? In that case, it should be written in a more formal register. The phrasing suggested by Patricia Fierro and B D Finch would be more appropriate.
David Moore (X) Aug 29, 2019:
Hi Mikhail, to me, as an ENS, the answer is quite clearly "yes".

Responses

+4
1 hr
Selected

independent research using

No, I think it is very badly written.

It is redundant to use both "study" and "researched". One also does not conduct research "from" a population, but "on" or "based on" a population and "real examples of users" is inept. Are they suggesting that they might be fake examples of users? The research should be carried out on a sample of a defined population (XYZ product users). In fact, given the way it is written, I wouldn't trust the study further than I could throw it.




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Note added at 3 hrs (2019-08-29 19:31:44 GMT)
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Compare your text with this suggestion:

Check out this new, independent study based on a sample of actual users.

I think that is a suitable register for advertising, avoids repetition and makes sense (which "real examples of users" does not).
Note from asker:
Your comments make a lot of sense. Thank you!
It wasn't mine to begin with :) In fact, I had revised it to almost exactly the same before you posted your additional comment.
Peer comment(s):

agree philgoddard
2 hrs
Thanks Phil
agree Yvonne Gallagher
3 hrs
Thanks Yvonne
agree Tina Vonhof (X)
20 hrs
Thanks Tina
agree Michael Confais (X)
2 days 15 hrs
Thanks Michael
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thank you very much for your help."
8 mins

based on research

Research on which the study is based focused/centered on actual examples of users.
Peer comment(s):

neutral David Moore (X) : And now - what was the question?
6 mins
neutral B D Finch : Probably there was only one study/piece of research.
2 hrs
neutral Tina Vonhof (X) : not much better than the original.
21 hrs
Something went wrong...
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