English to French Marketing Business/Commerce (general) Video about policy and data

Bonsoir,

Je traduis des interventions dans des vidéos ayant trait à la corrélation de données, leur collecte, la vie privée...

"We build new tools in this space, explicitly designed not to make money but to be ***acquisition bait*** for the larger players within this space. We've built a whole technical and venture capital economy supported by targeted advertising, designed to have a couple of very large players controlling the market."

Cela signifie ici : "Acquisition bait - as something that lures investors".

"Un appât" me semble un peu faible.

Que proposeriez-vous ?

Merci beaucoup.