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POBM Sodé
Dec 15, 2013 09:53
10 yrs ago
3 viewers *
French term

permet une activité ... visible sur votre silhouette

French to English Marketing Cosmetics, Beauty Marketing blurb for skin cream
This is the full text:

L’association exclusive de 4 actifs extrêmement performants : le PPSlim, actif amincissant, l’Actiporine : anticellulite, la caféine drainant et l’oxygène actif permet une activité et une efficacité visible sur votre silhouette.

Any ideas as to what activité means in this context? Many thanks.
Proposed translations (English)
3 +1 acts to visibly enhance your body shape
3 make it a performing formula providing visible results
2 multi-action cream with powerful effects on your figure

Discussion

Lorraine Dubuc Dec 15, 2013:
@ Nikki, permet est lié à l'association...il n'y a donc pas de faute
Jane Phillips (asker) Dec 15, 2013:
I had assumed that 'permet' refers back to the 'association'. That said I never cease to be amazed at the number of errors in source texts ...
Nikki Scott-Despaigne Dec 15, 2013:
You might like to point out to your client that in the French version, the verb "permettre" should be in the plural : "permettent".
French Foodie Dec 15, 2013:
I think the idea here is "action", it's working on the skin with visible results

Proposed translations

1 hr

multi-action cream with powerful effects on your figure

/

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Note added at 1 hr (2013-12-15 10:55:41 GMT)
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Or visible effects.
Or any combination of the above.
Peer comment(s):
neutral Nikki Scott-Despaigne : Lancôme have a "multi-action cream" so that term may be protected. I prefer your suggestion of "visible effect", more in line with the original. "Powerful" says more than the original "visible". "Figure" is fine, but I think "silhouette" could work too.
12 mins
Thanks, Nikki. Multi-action is not a protected term. Since this is marketing, creative exaggerations are OK.
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4 hrs

make it a performing formula providing visible results

peut-être
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+1
7 hrs

acts to visibly enhance your body shape

the combination of 4 powerful active ingredients (x, x, x and x) acts to visibly enhance your body shape
Peer comment(s):
agree Victoria Britten : "acts efficiently", even, possibly.
2 hrs
thanks Victoria
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