Glossary entry (derived from question below)
German term or phrase:
Pflegen & Schweben
English translation:
Enjoy weightless rejuvenation
Added to glossary by
Trudy Peters
Aug 15, 2013 20:50
10 yrs ago
German term
United States
Computer/IT and Corporate Communications
Native in: English (Variant: US) 
, Spanish 
Works in: German to English, Spanish to English, Italian to English
Pflegen & Schweben
German to English
Marketing
Tourism & Travel
Spas
This term seems to be reoccurring in German SPA Advertisements, such as this one for a project I am currently working on, which is a Hotel Ad for a Baltic Resort in Germany targeted towards end customers.
Here is some context (it is referring to facial skin treatment at a German Baltic resort):
"Pflegen & Schweben, Ganzkörpercremepackung im Softpack, zu empfehlen bei trockener und leicht irritierter Haut und nach dem Sonnebrand"
And here is another hotel page that uses the same idiom/term:
http://leuchtfeuer-horumersiel.de/pflegen-schweben/
I don't want to literally translate it, since it would sound dumb, but I was wondering if anybody had any suggestions.
It seems to refer to the feeling you get when you receive skin care..like it gives you a light, floating feeling..but I am stumped when it comes to an appropriate English formulation.
Here is some context (it is referring to facial skin treatment at a German Baltic resort):
"Pflegen & Schweben, Ganzkörpercremepackung im Softpack, zu empfehlen bei trockener und leicht irritierter Haut und nach dem Sonnebrand"
And here is another hotel page that uses the same idiom/term:
http://leuchtfeuer-horumersiel.de/pflegen-schweben/
I don't want to literally translate it, since it would sound dumb, but I was wondering if anybody had any suggestions.
It seems to refer to the feeling you get when you receive skin care..like it gives you a light, floating feeling..but I am stumped when it comes to an appropriate English formulation.
Proposed translations
(English)
| 3 +1 | Enjoy weightless rejuvenation |
Trudy Peters
|
| 4 | Buoyant skin care / Float & Treat |
Heather McCrae
|
| 3 +1 | Walk in. Float out |
Michael Martin, MA
|
| 3 | Beneficial and buoyant/blithe: Let go and soar |
Ramey Rieger (X)
|
| 3 | float and relax |
Vere Barzilai
|
| 3 | a soothing graft and & a hover craft |
Adrian MM. (X)
|
Change log
Aug 16, 2013 00:00: writeaway changed "Field" from "Other" to "Marketing"
Aug 21, 2013 00:34: Trudy Peters Created KOG entry
Proposed translations
+1
15 hrs
Selected
Enjoy weightless rejuvenation
or pamper yourself in weightless comfort
(or any other combination)
(or any other combination)
4 KudoZ points awarded for this answer.
Comment: "This seems like a good match, thanks for the hint!"
10 hrs
Beneficial and buoyant/blithe: Let go and soar
As this is a headliner, title or opener, I suggest something for the sound of it, as well as implying what one will gain from the experience.
the other suggestion is a very free translation that may just hit the spot or trigger what you are looking for.
beneficial, buoyant and blithe
the other suggestion is a very free translation that may just hit the spot or trigger what you are looking for.
beneficial, buoyant and blithe
11 hrs
Heather McCrae
Germany
Germany
Native in English
Works in field
Germany
Professional and reliable translations
Native in: English (Variant: British)
Works in: German to English
Buoyant skin care / Float & Treat
take your pick :)
+1
14 hrs
Michael Martin, MA
United States
United States
Native in German
&
English
Specializes in field
United States
Creativity wins in the long run
Native in: German (Variant: Germany) , English (Variant: US)
Works in: German to English
Related KudoZ points
:
46
Walk in. Float out
Gleaned this from my list of popular spa slogans. See link below.
Peer comment(s):
| agree |
Heather McCrae
: thats good, I really like that, sound a bit hippy though ;)
1 hr
|
16 hrs
float and relax
floating weightlessly while cocooned in a soft body treatment just a suggestion...might be too long though
22 hrs
a soothing graft and & a hover craft
presumably catering for both men and women.
Acknowledgements to the 'soothing' discussion entry.
More creativity and imagination are needed than a synonyms thesaurus.
Acknowledgements to the 'soothing' discussion entry.
More creativity and imagination are needed than a synonyms thesaurus.
Discussion
as Orla said, the weightless/flotation bit is from the equipment used: "The Dry Float Soft-Pack System features a treatment table with a difference. After you have been slathered in oil or mud and wrapped in a buoyant cocoon, the table bed gradually submerges into a tank of warm water, leaving you with the sensation of floating weightlessly without getting wet. Suspended gravity-free, your body is relieved of all pressure on your spine and joints, allowing you to slip into a state of deep relaxation. The water's uniform warmth enhances your body's absorption of the treatment product.
So a free translation maybe like: floating high and dry, float away and relax, float to ultimate rejuvenation, etc
and http://www.spavision.co.uk/products/dry_floatation_soft-pack...