Glossary entry

Italian term or phrase:

diritti di commercializzazione

English translation:

marketing rights

Added to glossary by Therese Marshall
Mar 14, 2010 14:37
14 yrs ago
2 viewers *
Italian term

diritti di commercializzazione

Italian to English Law/Patents Computers: Software software
Context: 1.5 PRODOTTI SOFTWARE: programmi o pacchetti applicativi descritti nell’Offerta XXXX (realizzati da XXXX o da sue aziende controllate o da Società terze con le quali XXXX ha stipulato specifici accordi, per i quali XXXX detiene diritti di commercializzazione) che sono concessi al Cliente in Licenza d’Uso nell’ambito della Fornitura complessiva.

Are these "marketing rights" or "Rights of sale"?
Proposed translations (English)
4 marketing rights
3 sales rights

Proposed translations

2 hrs
Selected

marketing rights

However the "marketing rights" give the right to sell something.
Something went wrong...
4 KudoZ points awarded for this answer.
2 mins

sales rights

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Note added at 4 mins (2010-03-14 14:41:26 GMT)
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http://findarticles.com/p/articles/mi_pwwi/is_201002/ai_n502...

Turkish Company Deltoid Enerji, Ltd. Transfers ***Sales Rights*** to Sister Company ESS (Energy Saving Systems) Enerji Ltd.

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Note added at 5 mins (2010-03-14 14:43:14 GMT)
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http://business.timesonline.co.uk/tol/business/industry_sect...

Google offers concession over ***sales rights*** for its digital library

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Note added at 7 mins (2010-03-14 14:44:21 GMT)
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http://www.encyclopedia.com/doc/1G1-137852518.html

Cranes Software Acquires the Worldwide Marketing & ***Sales Rights*** of InventX(TM)

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Note added at 19 mins (2010-03-14 14:56:48 GMT)
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I diritti di commercializzazione riguardano proprio la vendita, i.e. si parla di "sales rights". I diritti di marketing, riguardano anche aspetti riguardanti la comunicazione e la pubblicita', come il logo, il marchio etc...
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