överetablering

English translation: excessive number of competing sites/advertisements

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Swedish term or phrase:överetablering
English translation:excessive number of competing sites/advertisements
Entered by: Peter Linton (X)

11:58 Oct 22, 2006
Swedish to English translations [PRO]
Marketing - Media / Multimedia
Swedish term or phrase: överetablering
From guidelines for large scale advertising:
Utgångspunkterna
i dessa kriterier är
a. stadsrummets skala,
b. byggnadens skala,
c. fasadutformning,
d. kulturmiljövärden,
e. överetablering,
f. det allmänna intresset.
Jan Schauseil
Local time: 19:26
excessive number of competing sites/advertisements
Explanation:
Although "excessive establishment" is an accurate translation, supported by Gullberg, I think it would make little sense to an English reader.

My guess is that what they mean is there are too many other similar advertisements, or perhaps too many other competing advertising sites.

I cannot think of a neat phrase for that, hence the paraphrase above. But my confidence is only medium.
Selected response from:

Peter Linton (X)
Local time: 13:26
Grading comment
Thanks
4 KudoZ points were awarded for this answer



Summary of answers provided
4excessive establishment
asptech
3excessive number of competing sites/advertisements
Peter Linton (X)


  

Answers


48 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
excessive establishment


Explanation:
too many businesses (establishments) of the same kind within a limited area

asptech
Local time: 14:26
Native speaker of: Native in SwedishSwedish
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2 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
excessive number of competing sites/advertisements


Explanation:
Although "excessive establishment" is an accurate translation, supported by Gullberg, I think it would make little sense to an English reader.

My guess is that what they mean is there are too many other similar advertisements, or perhaps too many other competing advertising sites.

I cannot think of a neat phrase for that, hence the paraphrase above. But my confidence is only medium.


Peter Linton (X)
Local time: 13:26
Works in field
Native speaker of: English
PRO pts in category: 4
Grading comment
Thanks
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