durchgehend

English translation: upper or lower half of a two-page spread

08:45 Dec 17, 2019
German to English translations [PRO]
Tech/Engineering - Printing & Publishing / ad prices (magazine)
German term or phrase: durchgehend
Aufzählung der Preise für verschiedene Anzeigenformate:
1/2 Seite hoch, 1/2 Seite quer, usw.

Frage: 1/2 Seite durchgehend - sprich die Anzeige wird in der unteren oder oberen Hälfte über zwei Blattseiten geführt; wenn das Magazin also geöffnet vor einem liegt, sieht man die ganze Werbeeinschaltung, die sich über zwei Seiten erstreckt (ich hoffe, ich habe das einigermaßen verständlich erklärt ;-)
Danke schon mal!
silvia glatzhofer
Local time: 10:54
English translation:upper or lower half of a two-page spread
Explanation:
I think this is easier to understand. A spread is two opposite pages.
Selected response from:

philgoddard
United States
Grading comment
Thank you and special thanks to TonyTK (sorry, can't give you any points)
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +1upper or lower half of a two-page spread
philgoddard
4spanning 2 pages
Gordon Matthews
41/2 page contiguous [spread]
Chris Pr


  

Answers


2 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
spanning 2 pages


Explanation:
This would fit your description of what is meant, i.e. a half-page advert spread across two pages.

Gordon Matthews
Germany
Local time: 10:54
Native speaker of: Native in EnglishEnglish

Peer comments on this answer (and responses from the answerer)
neutral  philgoddard: I don't think this is quite clear enough - it sounds like a contradiction.
7 hrs
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10 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
upper or lower half of a two-page spread


Explanation:
I think this is easier to understand. A spread is two opposite pages.

philgoddard
United States
Native speaker of: English
PRO pts in category: 32
Grading comment
Thank you and special thanks to TonyTK (sorry, can't give you any points)

Peer comments on this answer (and responses from the answerer)
agree  TonyTK: I think "half-page (double) spread" is the term of art.
1 day 1 hr
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17 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
1/2 page contiguous [spread]


Explanation:
imho....

Chris Pr
United Kingdom
Local time: 09:54
Native speaker of: Native in EnglishEnglish
PRO pts in category: 8
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