Blickverlauf

English translation: eye flow, gaze motion, eye movement

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
German term or phrase:Blickverlauf
English translation:eye flow, gaze motion, eye movement
Entered by: Maria Knaier (X)

13:59 Apr 12, 2008
German to English translations [PRO]
Marketing - Marketing / Market Research
German term or phrase: Blickverlauf
Es geht um ein Zeugnis über die Teilnahme an einem Seminar zur Dialogmethode. Bei den Lerninhalten ist folgendes aufgelistet:
- Grundlagen der Methode
- Wahrnehmung im Web
- Der *Blickverlauf* im Online-Dialog
- .......

Ich weiß einfach nicht wie ich das im Englischen am besten ausdrücken kann. Hat jemand einen Vorschlag?
Maria Knaier (X)
Local time: 13:36
eye flow, gaze motion, eye movement
Explanation:
in diesem Fall würde ich dir eye flow raten
Selected response from:

Maya Barth (X)
Local time: 08:36
Grading comment
Vielen Dank für eure Hilfe! Eye flow passt hier super!
4 KudoZ points were awarded for this answer



Summary of answers provided
5 +1eye flow, gaze motion, eye movement
Maya Barth (X)
3 +1eye movement
Robert Feuerlein
3visual hierarchy
Nicole Schnell
3 -1eye tracking
casper (X)


  

Answers


36 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
visual hierarchy


Explanation:
"Visible Narratives: Understanding Visual Organization
by Luke Wroblewski

[...]
Telling a story: visual hierarchy
“Designers can create normalcy out of chaos; they can clearly communicate ideas through the organizing and manipulating of words and pictures.”—Jeffery Veen, The Art and Science of Web Design

Now that we understand the basic ways to visually distinguish objects, we can look at the big picture: using visual relationships to tell a coherent story. Elements within a “visual narrative” are arranged in an easily understood order of importance. A center of attention attracts the viewer’s attention, and each subsequent focal point adds to the story. This logical ordering is known as a visual hierarchy.

To build effective visual hierarchies, we use visual relationships to add more or less visual weight to page elements and thereby establish a pattern of movement through the layout. Visual weight can be measured by the degree to which a page element demands our attention or keeps our interest. Large red type, for example, contrasts with a white background much more than a light gray dot. As a result, the visual weight of the red type grabs our attention first, though it might not keep our attention as long as a detailed image."

http://www.boxesandarrows.com/view/visible_narratives_unders...


Nicole Schnell
United States
Local time: 04:36
Specializes in field
Native speaker of: Native in GermanGerman
PRO pts in category: 116

Peer comments on this answer (and responses from the answerer)
neutral  Armorel Young: Blickverlauf is simply the path that the eye follows in travelling over the page - visual hierarchies might be a specific aspect of that, but they are not implied in the word itself
2 hrs
  -> Actually, this is the umbrella term that encompasses both, the design process as well as what is captured by the camera which is why I would recommend this term. Art Director speaking.
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11 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
eye movement


Explanation:
Eye movements are typically divided into fixations and saccades, when the eye gaze pauses in a certain position, and when it moves to another position, respectively. The resulting series of fixations and saccades is called a scanpath. Most information from the eye is made available during a fixation, but not during a saccade.

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Note added at 11 hrs (2008-04-13 01:27:27 GMT)
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Dialogue – the careful structuring of online dialogue and discussion into .... user to see the effect of the muscles and nerves of the eye on eye movement. ...
www.ltss.bris.ac.uk/events/egypt/ellen/handbook.doc

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Note added at 11 hrs (2008-04-13 01:28:26 GMT)
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Developmental Social Cognitive NeuroscienceFile Format:
components, collaborative learning activities and online dialogue to ..... The eye movement data could confirm this if the high aggressive children would ...
www.piaget.org/Symposium/2007/JPS2007-Draft.pdf

Example sentence(s):
  • Eye tracking is the process of measuring either the point of gaze ("where we are looking") or the motion of an eye relative to the head. An eye tracker is a device for measuring eye positions and eye movements. Eye trackers are used in research on the vis

    Reference: http://en.wikipedia.org/wiki/Eye_tracking
Robert Feuerlein
Local time: 19:36
Native speaker of: Native in GermanGerman, Native in SpanishSpanish
PRO pts in category: 4

Peer comments on this answer (and responses from the answerer)
agree  Peter Gennet: Da mit Blickverlauf hier sicher der "typische Blickverlauf" gemeint ist, wäre vielleicht auch "typical eye movement" oder "typical eye movement behavior" möglich
10 hrs
  -> Danke Peter. Wäre auch möglich.
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2 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): -1
eye tracking


Explanation:
Google for:
a) Blickverlauf + "eye tracking"
b) "eye tracking" + "dialogue method"
c) "eye tracking" + "online dialogue"

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Note added at 1 day1 hr (2008-04-13 15:20:03 GMT)
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Thanks to Armorel's head up, I am now suggesting "scan path" or scanpath" as a an answer instead of "eye tracking":

What is a scan path?
I believe I referred to “scan paths” or “fixation patterns” in earlier entries. Understanding scan paths are critical to interpreting eye movement results.
A scan path is a sequence of eye fixations made when someone samples a visual scene. Put simply, a scan path is the path our eyes follow when looking at an image.
http://blog.eyetools.net/eyetools_research/4_community_of_le...



The scanpath eye movement is an essential part in human vision. The scanpath theory explains that an internal cognitive model in human brain controls a top-down active looking and bottom-up perception. We have been studying how the scanpath changes as a function of class of image observed by human.
http://scan.berkeley.edu/people/toyomi/research/Scanpath.htm...

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Note added at 1 day1 hr (2008-04-13 15:23:01 GMT)
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Eyetracking-Video ansehen: In diesem Film sieht man den Blickverlauf (Scanpath) inklusive Sakkaden und Fixationen (Blickverweildauer). Je größer der Kreis, desto länger fixieren die Augen den Bereich. Aus diesen Daten wird die Aufmerksamkeit berechnet und visualisiert; man sieht eine Aufmerksamkeitslandschaft, gefolgt von Heatmaps.
http://www.web-blog.net/comments/P208_0_1_0/

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Note added at 1 day1 hr (2008-04-13 15:25:16 GMT)
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Oops, sorry for the typo: In my note added at 1 day1 hr (2008-04-13 15:20:03 GMT), please read "Thanks to Armorel's head*s* up..." in place of "Thanks to Armorel's head up..."

casper (X)
Native speaker of: Native in EnglishEnglish
PRO pts in category: 30

Peer comments on this answer (and responses from the answerer)
disagree  Armorel Young: If I Google for Blickverlauf + eye tracking I get clear evidence that one word is not a translation of the other - eye tracking is the process by which Blickverlauf is measured; it is not a transltion of the term
33 mins
  -> Thank you, Armorel, for your heads up. You're right. Please see my added note: Am now suggesting "scan path" or "scanpath".
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1 day 10 hrs   confidence: Answerer confidence 5/5 peer agreement (net): +1
eye flow, gaze motion, eye movement


Explanation:
in diesem Fall würde ich dir eye flow raten

Maya Barth (X)
Local time: 08:36
Works in field
Native speaker of: Native in GermanGerman
PRO pts in category: 4
Grading comment
Vielen Dank für eure Hilfe! Eye flow passt hier super!

Peer comments on this answer (and responses from the answerer)
agree  fued
1 hr
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