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product concept

English translation: The entire visualization of the product, its design and attributes, often including aspects of its marketing strategy.

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:product concept
Selected answer:The entire visualization of the product, its design and attributes, often including aspects of its marketing strategy.
Entered by: Java Cafe

16:12 Nov 17, 2005
English language (monolingual) [PRO]
Textiles / Clothing / Fashion
English term or phrase: product concept
The ZZ statement product concept will be launched at the African Cup of Nations where XXX again is the dominating brand with six national teams confirmed including: Cameroon, Ghana, Ivory Coast, Senegal, Togo and titleholders Tunisia.

concept - does it mean philosopy here? or style?
Cristina Giannetti
Local time: 03:15
The entire idea
Explanation:
including its uniqueness, if any, the design and attributes of the product, and will often include aspects of its marketing strategy (such as target markets, positioning and placement, etc.)
Selected response from:

Java Cafe
Local time: 20:15
Grading comment
4 KudoZ points were awarded for this answer



SUMMARY OF ALL EXPLANATIONS PROVIDED
5 +2The entire idea
Java Cafe
5all the specific characteristics of the product
Romanian Translator (X)


  

Answers


7 mins   confidence: Answerer confidence 5/5 peer agreement (net): +2
The entire idea


Explanation:
including its uniqueness, if any, the design and attributes of the product, and will often include aspects of its marketing strategy (such as target markets, positioning and placement, etc.)


    Reference: http://www.sageresearch.com/ProductConcept.htm
Java Cafe
Local time: 20:15
Native speaker of: Native in BengaliBengali, Native in EnglishEnglish
PRO pts in category: 4

Peer comments on this answer (and responses from the answerer)
agree  Dave Calderhead
1 hr
  -> Thank you, Dave.
agree  Alfa Trans (X)
3 days 14 hrs
  -> Thank you.
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1 hr   confidence: Answerer confidence 5/5
all the specific characteristics of the product


Explanation:
In fact it reffers to the product from the stage of an idea and all the atributes and the characteristics that it involves. It is all the general attributes of that particular line of products and then all the special features/ attributes that set it apart.



Romanian Translator (X)
United Kingdom
Local time: 02:15
Native speaker of: Romanian
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