buzzword

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13:54 Feb 3, 2011
English to Latvian translations [PRO]
Marketing - Advertising / Public Relations
Additional field(s): Marketing / Market Research
English term or phrase: buzzword
Definition from The Free Online Dictionary:
n. 1. A word or phrase connected with a specialized field or group that usually sounds important or technical and is used primarily to impress laypersons: "'Sensitivity' is the buzzword in the beauty industry this fall" (ADWEEK). 2. A stylish or trendy word or phrase.

Example sentence(s):
  • Online auction emerges as new buzzword for art The Economic Times of India
  • HIT - it's the new buzzword in medicine Daily Press.com
  • Multicultural literature is the new buzzword in town and authors Jennifer Cervantes, Christina Gonzalez, and Guadalupe Garcia McCall have some great tips on how to do it right! Ingrid's Notes
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This question was created by:
RominaZ
RominaZ
Argentina


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Summary of translations provided
4 +1modes vārds
LMI Translations
4dežūrvārds
Egils Turks


  

Translations offered


43 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
modes vārds


Definition from own experience or research:
Modes vārds ir jebkāds vārds konkrētā nozarē vai jomā (var būt arī īpaši aktuāls kādā konkrētā laika posmā), ko pastiprināti izmanto lietas vai procesa apzīmēšanai, turklāt šim vārdam ar tā apzīmēto lietu var nebūt nekādas saistības.

Example sentence(s):
  • Pati modes vārda definīcija jau saka, ka šo vārdu lieto vietā un nevietā visi, kam nav slinkums un mākoņdatošana (šis ir OFICIĀLAIS TERMINS) jeb reizēm lieto arī mākoņskaitļošana (cloud computing) ir pilnīgi pamatoti ievietota wikipēdijas modes vārdu sarakstā. - Datubāzes  
  • “Projekts” kļuvis kā modes vārds, kuru reizēm lieto tad, kad uzreiz grūti (vai negribam) atrast citu, piemērotāku apzīmējumu. - jpiksens.com  
  • Inovācija - modes vārds vai realitāte? - Komersanta Vēstnesis  
LMI Translations
Latvia
Local time: 05:47
Native speaker of: Native in LatvianLatvian

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Helena Altere
30 days
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3 days 4 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
dežūrvārds


Definition from own experience or research:
Novalkāts/populārs termins vai vārds.

Šī tulkojuma varianta labums ir tas, ka tas ir vienā vārdā - kā avota valodā.

Example sentence(s):
  • Krīze, šis apmuļļātais <b>dežūrvārds</b>, situācija valstī vai pilsoņu prāta stāvoklis, nudien ir iespēju laiks. - Apollo ziņas  
Egils Turks
Latvia
Local time: 05:47
Native speaker of: Native in LatvianLatvian, Native in RussianRussian
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