click and mortar

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14:55 Jun 3, 2010
English to Indonesian translations [PRO]
Marketing - Internet, e-Commerce
Additional field(s): Advertising / Public Relations, Business/Commerce (general)
English term or phrase: click and mortar
Definition from DDA Ltd.:
Click-and-mortar business refers to a company with actual facilities where customers can purchase products or services but that also has an e-commerce store where customers can make purchases online.

Example sentence(s):
  • The eHome business model takes the "brick and mortar" real estate business and transforms it into what Patrick Husting, the company's chief technology officer, calls a "click-and-mortar" operation by merging the power of the Internet with the knowledge of experienced real estate agents. Microsoft News Center
  • Some insurers are already in the process of becoming 'clicks and mortar' e-businesses with a preliminary strategy of single transaction pages at their public web sites and with private extranets designed for customers or agents. facworld.com
  • Despite the growth in such click and mortar approaches to e-commerce, little research has specifically addressed this common business model. Journal of Interactive Advertising
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Summary of translations provided
3 +1bisnis hibrida
Mohammad Renaldi Diponegoro


  

Translations offered


4 days   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
bisnis hibrida


Definition from http://profilbisnis.com/:
Bila kita kelompokkan kegiatan bisnis yang kita jumpai sehari-hari bisa dibagi menjadi 3 kelompok besar jenis bisnis, yaitu:
Bisnis online yang hampir 100% kegiatannya berbasis internet, bisnis offline, serta bisnis hybrid yang merupakan kombinasi dari bisnis online dan bisnis offline

Example sentence(s):
  • Bisnis Hybrid yang merupakan kombinasi antara bisnis online dan bisnis offline, antara lain: Toko yang memajang berbagai produknya yang dijual secara online tapi juga melayani pesanan offline, seperti: berjualan produk roti kering, berjualan buku cetak biasa, berjualan produk busana, dll. Layanan jasa yang memadukan kegiatan bisnis online dan bisnis offlinenya seperti: jasa kurir (Fedex, TNT) - http://profilbisnis.com/  

Explanation:
dari riset saya yang menggunakan istilah bisnis hibrida hanya satu situs
Mohammad Renaldi Diponegoro
Indonesia
Local time: 16:16
Native speaker of: Native in IndonesianIndonesian
PRO pts in category: 4

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Setia Bangun
27 days
  -> terima kasih :)
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