This site uses cookies. Some of these cookies are essential to the operation of the site, while others help to improve your experience by providing insights into how the site is being used. For more information, please see the ProZ.com privacy policy.
Cookie settings
  1. KudoZ™ Top
  2. English to Chinese
  3. Marketing / Market Research

spectrum

Chinese translation: 模式

04:51 Nov 23, 2019
English to Chinese translations [PRO]
Marketing - Marketing / Market Research
English term or phrase: spectrum
Consumers will fluctuate across a spectrum of behaviour driven by both information and emotion.
This polarisation will create significant challenges for businesses.
Looking ahead to 2025, we have created two trend spectrums.
These spectrums incorporate our expert category analysis and global insight, offering manufacturers, companies, and brands a scale with which to explore if and how they can adapt to the varying mindsets of consumers.

The Spectrum: Science and Nature
The Spectrum: Connection and Disconnection

How to translate the word "spectrum"? Especially in "trend spectrums" and the subtitle "The Spectrum". Thanks!
Muxin
United States
Local time: 02:15
Chinese translation:模式
Explanation:
很多市场研究咨询公司都喜欢做各种图表来表达观点和数据分析结果，例如swot。所以此处应该1）多种消费行为结果的合集，2）用一个专业词语隐喻其公司专业性强。
按前后文意思，个人认为就是消费者行为“模式”的意思，trend spectrum可以译作“行为模式趋势”。应该是用来指导其客户开发新产品的，快消品市场尤为常见。
Selected response from:

LIZ LI
China
Local time: 14:15


Summary of answers provided
4a spectrum of
Shang
4範圍;幅度
pkchan
4模式
LIZ LI


Discussion entries: 1





  

Answers


8 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
a spectrum of


Explanation:
a spectrum of 多种，一连串

Shang
China
Local time: 14:15
Native speaker of: Chinese
PRO pts in category: 23
Login to enter a peer comment (or grade)

11 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
範圍;幅度


Explanation:
across a spectrum 覆蓋範圍

多益單字- [ spectrum所有相關資訊，by-英文995 ]
https://en995.com › spectrum
Translate this page
spectrum. ['spektrəm]. n.系列,幅度,範圍, 光譜, [科]頻譜. 例句與用法：. A device for converting electromagnetic radiation in the infra-red, visible and/or ultra-violet ...
spectrum - Yahoo奇摩字典搜尋結果
https://tw.dictionary.yahoo.com › dictionary › p=spectrum
Translate this page
There is a wide spectrum of opinions on this question. ... spectrum除了光譜以外有系列;範圍;幅度的意思所以這句話的意思是: 比較困難/辛苦的生態旅遊反而比其他 ...

pkchan
United States
Local time: 02:15
Works in field
Native speaker of: Native in ChineseChinese
PRO pts in category: 68
Login to enter a peer comment (or grade)

22 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
模式


Explanation:
很多市场研究咨询公司都喜欢做各种图表来表达观点和数据分析结果，例如swot。所以此处应该1）多种消费行为结果的合集，2）用一个专业词语隐喻其公司专业性强。
按前后文意思，个人认为就是消费者行为“模式”的意思，trend spectrum可以译作“行为模式趋势”。应该是用来指导其客户开发新产品的，快消品市场尤为常见。


    https://wiki.mbalib.com/wiki/%E6%B6%88%E8%B4%B9%E8%80%85%E8%A1%8C%E4%B8%BA
    https://baike.baidu.com/item/%E6%B6%88%E8%B4%B9%E5%BF%83%E7%90%86%E5%AD%A6/2800?fromtitle=%E6%B6%88%E8%B4%B9%E8%80%85%E5%BF%83%E7%90%86%E5%A
LIZ LI
China
Local time: 14:15
Specializes in field
Native speaker of: Chinese
Login to enter a peer comment (or grade)



Login or register (free and only takes a few minutes) to participate in this question.

You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.

Return to KudoZ list

KudoZ™ translation help

The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

See also:
ProZ.com term search
Search millions of term translations
Close search
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search