The KudoZ open glossary is a browsable glossary of terms translated via the KudoZ term help network.

German to English Marketing / Market Research Translation Glossary

German term	English translation
Zufall	hit-and-miss

Zukunftsmarkt	emerging market

zukunftssicherer Mehrwert	asset which will retain its value in future years

zukunftsweisend	forward-thinking	Cristina Moldovan do Amaral
Entered by: Cristina Moldovan do Amaral
zum Tragen kommen	provided

zum Vorteil handeln	act in the interest of

Zuordnung	assignment, allocation, allotment, attribution

zur Region	Therefore, we are backing our region

zurückbauen	scale back

zurückgenommen	toned-down, subdued

zurückhalten	hold back/refrain from/put on ice/astain from

zurückhaltend	unobtrusive

zusammenglänzen	had the chance to shine in a team game

Zusammenhänge	interrelationships

zusammenkommen	come into play

zutreffend (questionnaire)	agree (and varying degrees thereof)

zuversichtlich stimmen	to be reassuring	Steffen Walter
Entered by: Steffen Walter
Zuvielisation	excessivilisation

zwanglose Geselligkeit	casual sociability

Zwangsabfrage	must be answered

Zwangsbelastung	constraint burden/ stress	Tatijana Kostovska
Entered by: Tatijana Kostovska
Zweitbogen	continuation sheet (or second sheet)	Stephen Old
Entered by: Stephen Old
Zweitplatzierungen	second(ary) placement